Upcylcing content to create dynamic promo video for IGORA.
Igora Vibrance presented a unique challenge. A Promo Video capturing the brand’s power and USP had to be created - relying solely on stills from the photoshoot.
We developed a dynamic style, which proved so successful with audiences that other communication material was redefined. Flexible by design, various cuts for the 9:16 Social Media Story format increased reach massively.